Srinagar: The Cricket Bat Manufacturers Association of Kashmir (CBMAK) has officially declared its intention to pursue legal action against SONY Entertainment Television and the participants of the reality TV show Shark Tank India. The decision comes after the airing of the show’s Season 3 episode on January 30, 2024, wherein participants Hamad Tramboo and Saad Tramboo, representing Tramboo Kashmir Willow cricket bats, allegedly made false and damaging claims about the Kashmir Cricket Bat Manufacturing industry.
In a statement issued to the media, CBMAK President Fayaz Ahmad Dar, Vice President and Spokesperson Fawzul Kabiir, and other association members vehemently refuting the misleading statements made during the reality show. The contestants had claimed to be pioneers in the Kashmir bat-making industry, a statement that CBMAK strongly denies.
CBMAK, a recognised body representing all Cricket Bat Manufacturers in the Valley, emphasised the unique identity and quality of bats manufactured by its members. These bats are widely acknowledged and used by customers locally, nationally, and internationally, including renowned cricketers.
The association expressed deep concerns about the participants’ false claims, specifically challenging the assertion of being pioneers and the first to introduce Kashmir Willow to international cricket. They accused the contestants of misrepresentation as manufacturers rather than stockists and dealers of Kashmir willow bats. Additionally, CBMAK criticised “distorted explanations” of the bat-making process, undermining the hard work and patience of Kashmir valley craftsmen.
One notable claim countered by CBMAK was regarding international recognitions and milestones achieved by Kashmir Willow bats from other local manufacturers. They pointed to GR8 Sports India Pvt Ltd, a core member, as the first and only International Cricket Council (ICC) approved brand of Kashmir, leading the charge in taking their cricket bats to the international stage.
CBMAK members expressed serious concern over the rejection of other indigenous brands during the show, insisting that contestants deliberately misrepresented the market’s diversity. The association emphasized that the false assertions during the ‘Shark Tank India’ episode have significantly damaged its members, impacting sales and tarnishing the industry’s image.
CBMAK has asked SONY Entertainment Television to take responsibility for the content aired on its platform, demanding a public apology on the same show and compensation for the damages caused. The association stated that legal proceedings are already in progress, and they are determined to pursue the case to its logical conclusion.
