Srinagar, Oct 19: Srinagar is all set to have India’s first Radisson Collection hotel, thanks to Mushtaq Chaya Group’s new ambitious project that blends Kashmiri cultural heritage with top-end luxury hospitality.
The landmark hotel, built near the beautiful banks of the river Jhelum at Lal Mandi, has already assumed an iconic identity in Srinagar city. The hotel boasts of not only an amazing Jhelum River view but also the landmark Zero Bridge, new Jhelum riverfront, Zabarwan and Shankarachayra hills and the exquisite greens of agriculture and horticulture lands.
This week an informal inauguration was held at the hotel with the conduct of traditional Khatam-e-Shareef, where spiritual Pirs recited Quranic and other prayers.
What makes the new Radisson hotel significant
The new Radisson hotel is important in India for a number of reasons.
Importantly, it is a Radisson Collection hotel, which is a luxury hotel brand from Radisson Hotel Group. Globally, Radisson Collection hotels are known for their stylish design, exceptional service, and commitment to providing guests with a truly memorable experience.
“Radisson Collection hotel in Srinagar is unique in its own individual way. It is a hotel which has its own unique character and design, reflecting the local culture and heritage. It is a blend of architectural excellence and local culture”, Mushtaq Chaya, the head of the group told Ziraat Times.
Radisson Collection hotels are different from other Radisson Hotel Group brands in that they are all located in prime locations, such as city centers, resorts, and historic buildings. Second, they offer a higher level of luxury and service than other Radisson brands. Srinagar’s new Radisson hotel falls in the same category.
“It was a dream of Mushtaq Chaya sahab, and he took personal interest in ensuring that the hotel is built with world class quality with a strong tinge of Kashmiri cultural and architectural heirtage”, Naseem Chaya, who heads the Group’s hotel business said.
Radisson Collection hotels typically also have larger rooms and suites, more extensive amenities, and more personalized service.
Radisson Collection hotels are located in some of the world’s most desirable destinations, such as city centers, resorts, and historic buildings. Its location in Srinagar exemplifies that unique character.
The hotel will have 225 rooms and suites, six banquet halls as well as a variety of amenities, including a gymnasoum, spa, fitness center, and multiple dining options.
“This new hotel offers stylish and spacious rooms and suites, with all the amenities and comforts guests need for a relaxing and enjoyable stay. It will also be known for its exceptional service, with attentive and knowledgeable staff who are always willing to go the extra mile to ensure that guests have a memorable experience”, Naseem Chaya said.
Importantly, Radisson Collection hotels are committed to sustainability and social responsibility, and work to reduce their environmental impact and support local communities.
In recent years, Kashmir has seen a significant increase in tourist arrivals, both domestic and international. The new hotel, besides meeting the growing demand for high-quality accommodation in Kashmir, is also expected to be a boost to the local economy.
It is also expected to help to promote Kashmiri culture and hospitality to a wider audience.
About Chaya Group of Hotels
The Chaya Group of Hotels is a leading hotel chain in Jammu and Kashmir, India. It was founded by Mushtaq Chaya, and has since grown to include over 10 hotels and resorts across the state. The group is known for its luxurious accommodations, excellent service, and commitment to promoting Kashmiri culture and hospitality.
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