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Hoteliers Club welcomes Dr Itoo; assures full support for tourism promotion

ZT News Network

Srinagar, Feb 8: Jammu and Kashmir Hoteliers Club has assured the Tourism Department, Kashmir, of its full support for tourism promotion activities so as to provide a fillip to the struggling sector in the region.

The club members, led by its Chairman, Mushtaq Ahmad Chaya, and accompanied by Secretary-General Tariq Rashid Ghani and President Gulmarg Chapter Mukhtar Shah, on Monday met Director Tourism Kashmir Dr. G N Itoo to welcome him to his new role and also share views for tourism promotion in J&K.

Mr Chaya while welcoming Dr. G N Itoo on assuming the office as Director Tourism Kashmir expressed hope that ‘under his leadership, the tourism sector will be taken to new heights.’

Mr Chaya said Tourism industry is one of the mainstays of J&K’s economy and needs to be promoted vigorously. He complimented the efforts of the department for attracting tourists back to the Valley after Covid-19 unlock.

Mr Chaya said the Hoteliers will provide every sort of support to the tourism department for the upcoming promotional activities.

He also informed the Director that tourists are confirming bookings in good numbers which is an encouraging sign and needs to be further capitalised.

“We have been facing a severe crisis for almost two years. Now tourists have started coming back. We are welcoming them but we need to further strengthen the promotional campaigns,” he said.
J&K Hoteliers Club also raise various issues with the director and hope that they will be addressed sooner.

The J&K Hoteliers Club said Dir Tourism gave a patient hearing to them and assured that the promotional campaigns will be taken very aggressively and the stakeholders will also be taken on board.

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